78% of Nigerian SMEs have not adopted any digital business management tools. Key barriers: cost, awareness, and trust. Opportunity for HAMZURY positioning.

CAC introduced online-only registration for all new businesses from January 2026. Processing time reduced from 14 days to 3 days. Affects Bizdoc service pricing.

Average brand identity package in Lagos: ₦150k–₦500k. HAMZURY positioned at mid-to-premium. Key differentiator: institutional quality + delivery guarantee.